You Are: 

• Socially Savvy: You live and breathe social media, constantly staying up to date with trends, platform changes, and emerging technologies. You have a proven track record of creatingcontent that cuts through the noise and resonates with audiences across platforms like Instagram, TikTok, YouTube, and more. 

• Influencer Marketing Enthusiast: You understand the value of influencers and know how to bring the right voices together in a campaign to amplify brand messages. You’re experienced in building and managing influencer programs that are both authentic and performance-driven. 

• Strategically Creative: You can come up with big ideas for social media content, but you also have the strategic mindset to back it up with data and insights. You understand how to balance creativity with measurable results. 

• Collaborative & Organized: You’re an effective communicator and team player, working with others to bring social and influencer campaigns to life. You know how to manage your time, prioritize tasks, and ensure that projects are executed on time and within budget. You guide junior team members in executing your vision and you collaborate with senior leaders to bring ideas to fruition. 

• Data-Driven: You rely on analytics to inform your decisions and optimize strategies. You’re comfortable analyzing social media performance metrics and presenting recommendations based on insights. 

• Poised & Self-Aware: You excel in managing relationships both with clients and within the agency, and present yourself with confidence and professionalism in both in-person and virtual settings. You have strong interpersonal skills, a polished demeanor, and a commitment to putting your best foot forward. 

What You’ll Do: 

• Campaign Management: Oversee the day-to-day execution of organic social media and influencer campaigns, ensuring that all content is aligned with the client’s objectives and that deadlines are met. 

• Social Media Strategy: Work closely with senior team leaders to develop and execute social media strategies that resonate with target audiences and drive engagement. 

• Influencer Marketing: Manage influencer campaigns, from identifying the right talent to negotiating contracts, overseeing content creation, and ensuring alignment with brand messaging. 

• Content Creation + Planning: Contribute to content planning, working closely with creative teams to develop engaging and relevant content. Provide input on best practices for organic content across platforms and ensure that content is optimized for each platform. 

• Client Presentations + Reporting: Manage client presentations and performance reports, providing insights and recommendations based on data and results. 

• Client + Team Relationship Management: Utilize your top tier communication skills to effectively grow and maintain relationships with clients and across agency teams. 

• Trend Monitoring: Stay up to date on social media trends, platform updates, and industry best practices. Use this knowledge to inform content strategies and keep clients ahead of the curve. 

• Team Collaboration: Collaborate with cross-functional teams, including creative, brand strategy, and analytics, to ensure seamless execution of campaigns and alignment with overall marketing strategies. 

• Innovation: Consistently bring new ideas and opportunities to the table, exploring creative ways to engage audiences and leverage emerging platforms.  

• Optimization: Analyze the performance of social media campaigns and influencer initiatives, using data to optimize strategies and content for maximum engagement and ROI. 

• Mentorship: Provide guidance and mentorship to junior team members, supporting their development and growth in social media and influencer marketing. 

• 4-5 years of experience managing organic social media and influencer programs in an agency environment. 

• Hands-on experience with major social platforms including Instagram, TikTok, YouTube, Facebook, Pinterest, Snapchat, and LinkedIn. 

• Experience managing influencer programs end-to-end, from identification and outreach to campaign execution and reporting. 

• Strong understanding of social media best practices across platforms, including content formats, audience engagement, and algorithms. 

• Excellent communication skills with the ability to present ideas clearly and persuasively to clients and internal teams. 

• Analytical mindset with the ability to interpret data and translate it into actionable insights. 

• Ability to manage multiple projects simultaneously in a fast-paced environment. 

• Creative thinker with the ability to generate innovative ideas and solutions. 

• Leadership experience and ability to mentor and guide junior team members.